Beta cohort opens April • Limited spots • Founding members save $400
The Fractional Pipeline Lab
Build a High-Ticket Fractional Offer
Generate Leads + Land Clients
One-on-One Fractional Coaching
Build a real client pipeline for your fractional business — by leading with generosity, building relationships, and serving before you sell.
Use code BREADWINNER to get the $5K+ Offer Builder Course for just $27!
You need a pipeline... And you need it now.
If you’re building a fractional business, there’s one problem that matters more than anything else: You need clients.
Not someday. Not eventually. You need a real pipeline of opportunities — now.
But if you're anything like most early-stage fractionals, you probably don't have one. And you're stick of being told to tap into your network, generate referrals, and just post everyday on LinkedIn and cross your fingers the right person sees it.
Whether you've got a network to tap into or not, you need something that lasts.
You need a simple way to build it without feeling sleazy or hating yourself every single time you open up your inbox.
The Breadwinner Fractional Pipeline Lab is where we fix that.
"Aly makes the path to building high-paying offers and your own fractional consulting business feel realistic and achievable. I felt overwhelmed and unsure where to start, but she broke it all down into clear, actionable steps.
I can’t recommend Breadwinner Club enough to anyone ready to confidently step into fractional work and entrepreneurship."
Kara D., Fractional CMO at The Well Strategy Studio
So... What's the Fractional Pipeline Lab?
Pipeline Lab is a 4-month implementation program where we build the client pipeline for your fractional business together.
The focus is simple: How do you go from having expertise to having conversations with people who might hire you?
Inside The Lab, we install a proven system to generate leads and land fractional clients — the same approach that helped me sign over $137K in contracts in under 60 days after I finally stopped winging it and started treating my sales process like a real system.
It’s based on what I call The Give-First Method.
The idea is simple: Instead of treating sales like a pitch, you treat it like an act of service. You start by solving real problems and building real relationships. Over time, those conversations turn into opportunities.
It’s not complicated. But it does require intention and repetition.
And The Fractional Pipeline Lab is where we build that muscle.
The focus is simple: How do you go from having expertise to having conversations with people who might hire you?
Inside The Lab, we install a proven system to generate leads and land fractional clients — the same approach that helped me sign over $137K in contracts in under 60 days after I finally stopped winging it and started treating my sales process like a real system.
It’s based on what I call The Give-First Method.
The idea is simple: Instead of treating sales like a pitch, you treat it like an act of service. You start by solving real problems and building real relationships. Over time, those conversations turn into opportunities.
It’s not complicated. But it does require intention and repetition.
And The Fractional Pipeline Lab is where we build that muscle.
Here's what we'll build together inside The Fractional Pipeline Lab...
Your LinkedIn authority foundation
So the right people understand what you do and why it matters.
Your relationship-driven outreach strategy
A structured way to start conversations with people you’re well positioned to help.
Your audit discovery call process
How to run conversations that uncover real problems and position your expertise naturally.
Your strategy for turning opportunities into deals
How to turn those insights into high-value project offers.
If you follow the methodology consistently, it’s reasonable to expect something like:
10-15 discovery calls booked
2–5 premium deals entering your pipeline
A repeatable + scalable system you can run for life
What’s Included
Lifetime access to The Give-First Method lead gen + sales course
The full system for building your fractional pipeline
2 live group coaching calls per month
Weekly outreach metric reviews so you know what’s working and what to adjust
Monthly Loom feedback reviews where I review whatever you need help with most
A 60-minute private kickoff call to map your niche, offer, and pipeline strategy
Private Slack access to a group of other fractionals building their pipelines alongside you
Templates + scripts covering everything you need for your inbound and outbound engines
The full system for building your fractional pipeline
2 live group coaching calls per month
Weekly outreach metric reviews so you know what’s working and what to adjust
Monthly Loom feedback reviews where I review whatever you need help with most
A 60-minute private kickoff call to map your niche, offer, and pipeline strategy
Private Slack access to a group of other fractionals building their pipelines alongside you
Templates + scripts covering everything you need for your inbound and outbound engines
Your monthly Pipeline Lab membership includes...
Your Investment
Pipeline Lab is a 4-month commitment.
Standard membership is $447 per month.
The first beta cohort will receive $100 off per month, bringing the investment to:
$347/month for four months
That’s a total savings of $400 for founding members.
The first beta cohort will receive $100 off per month, bringing the investment to:
$347/month for four months
That’s a total savings of $400 for founding members.
The average high-ticket offer deal is a minimum of $5,000...
That means you make 260% of your investment back with just ONE deal.
That means you make 260% of your investment back with just ONE deal.
Several years ago, I was exactly where you are now.
I knew I was an expert. I knew I could make a huge difference if I could just get potential clients to give me a chance.
But I had no idea how to make it work. And less than a year into it, I failed. I gave up, and I went back to a high-paying Silicon Valley job that I thought would help me sleep better at night.
Six months later, I got fired. They knew my heart wasn't in it — and I knew it, too.
And in that moment, I had a choice... Get another job that made me miserable, or bet on myself for real, and give myself no option but to make it work.
So, I analyzed the strategies I used to generate leads and land clients for over 100 startups over the course of a decade, and built my own system.
Less than 60 days later, I had $137,000 in contracts signed, and I was named one of the top 5 fractional CMOs in Seattle two years in a row.
Fast forward to today, I've now helped over 300 fractionals just like you build their own fractional businesses using the same strategy that built mine.
Because if you have the courage enough to bet on yourself, I know you can follow a step-by-step system to build your own six-figure business, too.
Hey, I'm Aly Sanders!
